THE VALUE OF ADVERTISING:

The word "Advertise" means to bring something to the public. attention. In our times advertising has become a big business. There are scores of large companies employing thousands of writers and artists and other experts that specialize in the field and mange publicity for every thing.
Early in the morning when you open a newspaper, a lady showing all her teeth advises you to use a particular brand of toothpaste, another young women tells you that her beautiful complexion is the gift of this or that toilet soap. The film advertisements, with scantly dressed women cover many full pages of almost all the newspapers.
Radio and Television are also broadcast such type of advertisement.
Advertisement in way useful. They keep the public informed about the products. It is also claimed the advertisements help to improve the standard of thing they introduce and promote. The importance and value of advertisement can be described as following.
  • They help to improve the trade and sale of different products.
  • They provide charming, glamor, and mental freshness.
  • They provide information about the opportunities of jobs.
  • The advertisements help in selling or purchasing of different things and property.
In the modern period of advertising has become very fast and wide due to the use of the computer.


ADVERTISING:

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